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Marketing Director
- Job Title
- Marketing Director
- Position ID
- 27371600
- Location
- Charleston, SC 29464
- Other Location
- Description
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Sands Investment Group (SIG), one of the nation's fastest growing real estate firms is seeking an experienced Marketing expert who is well-versed in high-level strategy as well as tactical execution to join our dynamic and collaborative team in Charleston, SC. This role will oversee company-wide Marketing strategy and drive key initiatives across all Marketing channels.
Position Responsibilities Include
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Create and execute annual marketing plan and lead ongoing Marketing strategy
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Oversee all marketing channels and branding efforts (email marketing, SEO, SEM, SIG website, social media, graphic design work)
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Develop and communicate key Marketing metrics to ensure that tactics and efforts are in alignment with company vision
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Develop PR strategies to increase SIG’s market perception and awareness in the marketplace
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Oversee eblast platform strategy
Successful Candidates Will Have
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5+ years of Marketing experience specializing in developing multi-channel marketing campaigns and strategies.
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Highly-resourceful and organized team player who is comfortable working in a fast-paced environment while remaining flexible, proactive and efficient
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Strong written and verbal communications
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Ability to prioritize workload and competing deadlines
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Energized by a changing environment/priorities, time-sensitive tasks, and multiple demands
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Experience managing email marketing platforms (Active Campaign, Marketo, etc.)
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Tech savvy and experience with standard platforms (e.g. Google Suite, Google Analytics, Microsoft Suite, Docusign, Salesforce CRM databases and research tools). Experience in Adobe and Photoshop a plus.
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Experience managing outside vendors including outsourced Marketing agency
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Ability to execute on a tactical level while planning strategically
Characteristics For Success
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Lover of all things Marketing, specifically using market driven data to drive decisions and results
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Impeccable attention to detail, highly organized and a proven master at follow up
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Adaptable to change and solutions oriented
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Forward-thinking, self-motivated, and detail-driven focused with expertise in organization, multi-tasking and prioritization
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Willingness to learn and undertake new tasks with enthusiasm and confidence
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Excellent professional communication skills (written and verbal), high level of energy, and team-player mindset
About SIG
Sands Investment Group is a commercial real estate brokerage firm that specializes in the buying and selling of net lease properties for private investors and institutions across the United States. Since its founding in 2010, SIG has closed over 2,000 transactions worth more than $4.5B in 48 states. Brokers with the company currently have over $700M in active inventory. As a leader in the industry and the first to offer true sub-product type specialization, the firm’s experience in net lease, retail, office and industrial transactions is unparalleled. Sands Investment Group has offices in Santa Monica, CA, Charleston, SC, Charlotte, NC, Atlanta, GA, Austin, TX and Philadelphia, PA.
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