Job Openings
Director of E-Commerce
- Job Title
- Director of E-Commerce
- Job ID
- 27413456
- Description
-
Director of E-Commerce
We are working with a natural food company in the Tri-State area that is looking for a key team member for their growing company. The Director of E-Commerce is responsible generating and updating website content while maintaining the online marketing plan. This role can work remotely a few days a week and is located in Orange County, NY. Please apply if interested!
Responsibilities:
- Generate & update website content (products, content, promotions)
- Work with agencies to build traffic & sales via the website (PPC agency, email marketing provider, e-commerce provider, etc.)
- Plan, define and implement website changes
- Maintain & update the online marketing plan for the website
- Monitor key performance indicators on the website & develop plans to improve them
- Considerate of the disciplines required to drive traffic to retail websites
- Update product information and content on the website
- Create banners, images, promotions etc. for display on the website (using products like Photoshop)
- Manage website configuration & parameters (payment options, stock management)
- Investigate & report any operational/technical issues arising
- Scope & document ongoing website functional projects /improvements
- Liaise with internal resources regarding the day to day management of the website
- Evaluate approaches & strategies to improve website sales conversions & customer engagement
- Understand & develop sources of traffic (& the factors that influence it): email, SEO, PPC, affiliates, social media, catalogs etc.
- Liaise with agencies or in-house teams to implement and support campaigns
- Investigate, evaluate and assess new ways of generating additional traffic/orders
- Produce reports to analyze the performance of all online marketing campaigns and promotions (via reports, analytics, surveys etc.)
- Meet internal service levels for website activity and management
- Maintaining an excellent level of service to the business
Required Skills/Qualifications:
- Prior experience in Web administration and e-commerce
- Meet and exceed all agreed performance objectives (sales, conversions, engagement)
- Proficient with Excel and Photoshop
- Experience with Shopify a must
- Familiar with data management
- Basic understanding of Google products such as Webmaster Tools & Analytics would be desirable
- Understanding of order management/customer fulfillment in an e-commerce context
- Strong communication – verbal & written
- Openings
- 1
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KCO Resource Management 10 Maxwell Drive, Suite 104, Clifton Park, NY 12065
Call: (518) 348-7800
KCO Resource Management 10 Maxwell Drive, Suite 104, Clifton Park, NY 12065
Call: (518) 348-7800