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Digital Marketing Manager

Job Title
Digital Marketing Manager
Job ID
27508816
Duration
Location
Fort Collins,  CO 80524
Other Location
Description

We are looking for a Digital Marketing Manager for a Client who is a Marketing Agency. In this role, you'll be assigned particular client accounts (1-2) and will "own" the digital marketing projects/campaigns they bring to us. This includes advising those clients on overall strategy, compelling content to feature, researching audiences/keywords, and then managing/building the strategies and campaigns you recommend such as organic and paid social (especially LinkedIn), email nurture, paid PPC, SEO best practices, and more. 

What You'll Be Doing

  • Collaborating with large client marketing teams on their social media calendars to determine organic vs. paid campaigns, then managing creation of copy/design assets with our in-house creative team (including content like eBooks, infographics, videos, case studies, etc.)
  • Helping them to develop smart paid PPC campaigns, third content syndication, etc. in the same manner
  • Managing client reviews/approvals of copy/design assets and coordinating revisions internally with our team
  • Creating and managing to detailed project/campaign timelines
  • Building out paid social and paid PPC campaigns in LinkedIn, Twitter, and Google AdWords
  • Building out campaign landing pages in client CMS or marketing platforms (Drupal, Cohesion, AEM, Marketo, Pardot, etc.)
  • Reporting on campaign analytics, making suggestions to improve/optimize performance
  • Responding to other ad-hoc client requests for marketing help
Qualifications:
  • 5+ years of experience in digital marketing and executing campaigns
  • Experience with digital marketing strategy - social media, PPC, paid linkedin, SEM, SEO, copy writing and web develeopment strategy
  • Experience automating workflows
  • Experience with Marketo is highly preferred

STRONGLY DESIRED: Hands-on skills/previous experience with CMS platforms, marketing automation, LinkedIn ads, Google Analytics/AdWords, B2B industries

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